Creative Director & Photographer

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WHAT I DO
2026©

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- Hello

For 18 years I’ve been turning big ideas into bold, cohesive campaigns — from concept to final frame. At Playboy, Google, and Harley-Davidson I’ve led photography, art direction, and design to create worlds that actually connect.

artistic triangle DAVID RUELAS logo
playboy art design client

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Played a key role in campaigns across entertainment, editorial, and licensing for Playboy Enterprises from 2011 to 2016.
Google art design client

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Created key assets for the Google Pixel phone launch campaign in San Francisco.
American Apparel art design client

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Designed email campaigns and billboard advertising for American Apparel, focusing on clean typography and strong brand messaging.
harley-davidson art design client

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Created social media content and print materials for the Mission Moto brand campaign launch at Harley-Davidson of San Francisco.